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  2. Selling with us
  3. Attributes For Search Filtering & Product Labels

Attributes For Search Filtering & Product Labels

What Are Attributes?

Attributes are specific characteristics or features that describe your products. They provide detailed information about the key aspects of your items, such as size, colour, material, and other relevant details. By assigning attributes to your product listings, you empower potential buyers to find exactly what they’re looking for more easily.

Not only does it help customers find your items through product search filtering, but you can also apply product labels to your listings making them more visually attractive to potential customers.

Our pre-set attributes is what our system uses for product filtering, so its important to set these up to help increase your products visibility on our website. A customer may choose to filter their search to a specific colour, price bracket, delivery time or even a room that your item is suitable for. This helps the customer find the exact item they are looking for.

  1. Select or Add a Product:
    • Choose the product you want to update or add a new product to your inventory.
  2. Navigate to Attributes Tab:
    • You’ll find a list of pre-set attributes here.
  3. Assign Relevant Attributes:
    • Identify the key attributes that accurately describe your product, such as size, color, material, and any other pertinent features.
    • Crafters Market provides a list of predefined attributes to choose from. Select the most appropriate ones for your product.

Two examples of attributes that could be assigned to your product:

Colour:

  • Blue
  • Yellow
  • Green

Product Lables:

  • Free Delivery
  • Can Be Gift-Wrapped
  • Personalise
Here’s how product labels appear on listings .

Incorporating attributes into your product listings on Crafter’s Market is a strategic step toward improving your sales and enhancing the shopping experience for potential buyers. By providing accurate and detailed information, you increase the discoverability of your products and create a positive impression with customers. Take the time to review and update your existing listings, and incorporate attributes into new listings to maximize your success on Crafter’s Market.

Only assign RELEVANT attributes to your listings. There is nothing more frustrating to a customer than to be presented with products in a filtered search that are not relevant to what they are searching for.

Attributes are also needed when creating product variations – read more about this here

Updated on 2 January 2024

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